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AI

Jeff Greenfield

The Attribution Fix: How to Prove What’s Actually Working in Your Marketing – Jeff Greenfield

Podcast Episode Get in the Right River: AI, Agentic Flows, and the Future of Marketing Jim Weldon Episode Notes Summary In this conversation, Jeff Greenfield, CEO of Provolytics, discusses the challenges of marketing attribution in a cookie-less world. He explains the impact of third-party cookies on advertising, the importance of understanding customer behavior, and how […]

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Get in the Right River: AI, Agentic Flows, and the Future of Marketing – Jim Weldon

Podcast Episode Get in the Right River: AI, Agentic Flows, and the Future of Marketing Jim Weldon Episode Notes Summary In this episode, Jeffro and Jim Weldon discuss the critical importance of being in the right market (‘river’) for business success, the distinctions between serial and professional entrepreneurs, and the significance of cash flow. They

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Stephen Sakach

BLISS in Business: How to Build Love Into Your Marketing Systems – Stephen Sakach

Podcast Episode Why Cold Traffic Isn’t Buying—And How to Fix It Without Rebuilding Everything Jeff Wenberg Episode Notes Summary In this episode of Digital Dominance, Jeffro welcomes Stephen Sakach, founder of aiCMO.io and Zero Company. With three decades of experience spanning digital media, journalism, and marketing strategy, Stephen shares his mission to help SMBs build

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The HeyTony Playbook for Dominating Google and Social Media

Podcast Episode The HeyTony Playbook for Dominating Google and Social Media Matt Diamante https://www.youtube.com/watch?v=ovNb5wGCkuw Episode Notes Summary In this conversation, Matt Diamante discusses the importance of SEO and digital marketing strategies for small businesses. He emphasizes the need for proper keyword usage, the relevance of SEO in the age of AI, and the significance of

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Michael Buzinski

Why Random Acts of Marketing Are Destroying Your Business

Podcast Episode Why Random Acts of Marketing Are Destroying Your Business (and What to Do Instead) Michael Buzinski https://www.youtube.com/watch?v=S-4Q6mXx0-A Episode Notes Summary In this episode of Digital Dominance, Jeffro interviews Michael ‘Buzz’ Buzinski, founder of Buzzworthy Marketing, who shares insights on how B2B businesses can improve their marketing strategies. Buzz emphasizes the importance of focusing

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From Ego to Impact: Building Trust in a Digital World – Frederick Weiss

Podcast Episode From Ego to Impact: Building Trust in a Digital World Frederick Weiss https://www.youtube.com/watch?v=LYKqBmCiXTM Episode Notes Summary In this episode of Digital Dominance, Jeffro interviews Frederick Weiss, a seasoned marketing executive, about the importance of human connection in marketing, even in the age of social media algorithms and AI-generated content. Frederick, who currently leads

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Bill Beutler

Wikipedia, Reputation, and the Rise of AI: What Every Business Should Know – Bill Beutler

Podcast Episode Wikipedia, Reputation, and the Rise of AI: What Every Business Should Know Bill Beutler Episode Notes Summary In this episode, Jeffro and Bill Buechler discuss the significance of Wikipedia for brands, particularly in the context of SEO and reputation management. They explore the challenges smaller businesses face in gaining visibility on the platform,

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Jonathan Mast

Prompting Your Way To Success: AI Strategies For Service Business Growth – Jonathan Mast

Podcast Episode Prompting Your Way To Success: AI Strategies For Service Business Growth Jonathan Mast Episode Notes Summary In this episode, Jeffro and Jonathan Mast discuss the transformative role of AI for small business owners. They explore various AI tools, the importance of effective prompting, common mistakes in AI usage, and how AI can enhance

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Why Native AI Is Better Than AI Add-ons And How To Make The Most Of It – Mohan Rao

Podcast Episode Why Native AI Is Better Than AI Add-ons And How To Make The Most Of It Mohan Rao https://www.youtube.com/watch?v=IvpICD9pOYM Episode Notes Summary In this episode, Jeffro and Mohan Rao discuss the transformative impact of AI on service-based businesses, focusing on the distinction between AI native and traditional SaaS products. They explore strategies for

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Richard White

Note-Taking is the Most “Up-the-Fairway” use of AI – Richard White

Podcast Episode Note-Taking is the Most “Up-the-Fairway” use of AI Richard White https://www.youtube.com/watch?v=jAuWDFpWcKg Episode Notes Summary In this episode of Digital Dominance, Jeffro interviews Richard White, founder of Fathom Video, a tool designed to enhance productivity by automating note-taking during virtual meetings. They discuss the inspiration behind Fathom, the transformative impact of AI on virtual

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