Podcast Episode Get in the Right River: AI, Agentic Flows, and the Future of Marketing Jim Weldon Episode Notes Summary In this conversation, Jeff Greenfield, CEO of Provolytics, discusses the challenges of marketing attribution in a cookie-less world. He explains the impact of third-party cookies on advertising, the importance of understanding customer behavior, and how […]
Podcast Episode Get in the Right River: AI, Agentic Flows, and the Future of Marketing Jim Weldon Episode Notes Summary In this episode, Jeffro and Jim Weldon discuss the critical importance of being in the right market (‘river’) for business success, the distinctions between serial and professional entrepreneurs, and the significance of cash flow. They
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Podcast Episode From Ego to Impact: Building Trust in a Digital World Frederick Weiss https://www.youtube.com/watch?v=LYKqBmCiXTM Episode Notes Summary In this episode of Digital Dominance, Jeffro interviews Frederick Weiss, a seasoned marketing executive, about the importance of human connection in marketing, even in the age of social media algorithms and AI-generated content. Frederick, who currently leads
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Podcast Episode SEO Hack: Authenticate Your Content With Blockchain Timestamping With Michael Sumner Episode Notes Summary In this episode of Digital Dominance, Jeffro and Michael Sumner discuss the critical issue of content authenticity in the age of AI-generated content. Michael, the founder of ScoreDetect, explains how blockchain timestamping can help businesses verify their content’s trustworthiness
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Podcast Episode Actually Revolutionizing Marketing for Small Businesses Adam Nathan Episode Notes Summary In this episode, Adam Nathan, founder of Blaze, discusses how his AI-driven marketing tool empowers small businesses and solo entrepreneurs to streamline their marketing efforts. He explains the functionalities of Blaze, including content creation, social media management, and SEO optimization, all designed
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Podcast Episode Listen to this episode for a free class on incentive marketing John Dwyer Episode Notes Summary In this episode, Jeffro interviews John Dwyer, a master of direct response and incentive-based marketing. They explore how service businesses can leverage incentive marketing to attract new clients, retain existing ones, and transform their websites into effective
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Podcast Episode AI summaries are raising the bar for content quality Pete Pachal https://www.youtube.com/watch?v=wfmSUO-8tGg Episode Notes Summary In this conversation, Jeffro and Pete Pachal discuss the transformative impact of AI on media and marketing. They explore how AI is changing the way information is consumed, the implications for content creation, and the ethical concerns surrounding
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Podcast Episode Why and How to Use AI for your Website Content with Jon Gillham https://www.youtube.com/watch?v=pJMuM-3Kaw0 Episode Notes Summary In this episode, Jonathan Gilham, founder and CEO of originality.ai, discusses AI-generated content and its impact on SEO. He explains that Google is in a tricky position, as AI-generated content could potentially replace the need for
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